I’m one of those affiliate marketers who was lucky enough to start my business on a shoestring budget. I’ve never spent more than $100 in a month for Google Ads, I watch for free trials of tools, and I spend a lot of time generating my own content. Yet sometimes I find myself feeling “stuck” because the more sites that I have, the more content that I have to generate. When I saw that my friend Todd Farmer had written a new ebook about cheap content, I was interested. I was even more interested when I found out that I could get it for free by signing up for his My Content Pro site.
Todd apologizes up front for the name, The Cheap-Ass Guide to Online Content. That in itself sets the tone of the entire book. It’s like sitting down with someone who knows an incredible amount of information about content generation and is willing to tell you everything he knows off the cuff. He not only shares with you what he thinks works best but also what he thinks doesn’t work very well but you might want to try anyway because you are curious.
What I most like about the book is that no matter what your experience level is, you will find something you didn’t know. From basics like the definition of “article spinning” to more specific tips like where to get creative-commons licensed music for your podcasts, each page has at least 1 or 2 takeaways that almost anyone who generates content can use.
One other hidden little nugget that I found interesting is in the Disclaimer–that Todd used Fiverr.com to create the logo and eBook cover. That’s truly practicing what you preach. If you can get something on the cheap that works for you, why pay more for it somewhere else?
The book covers articles, syndication, podcasts, music, artwork, images, and just about everything you could need to generate a site cheaply (if not free). He even throws in a couple of paid services that I agree are worth investing in, especially as your site grows (like Aweber). If you are new to blogging, this might be the most important paragraph in the entire book : “However, we are business people. We are building a business, with the intention of generating revenue and having complete control over our websites, so we host our own WordPress install. Remember, we will spend a little bit of money on quality hosting.”
The ebook is just the tip of the iceberg when it comes to the great information that Todd is putting out there right now. Head to My Content Pro, Todd’s site with the incredibly creative and talented Lisa Picarille, and sign up for your free membership so that you can get The Cheap-Ass Guide to Online Content for free as well as a number of other great resources. I don’t know if it all will continue to be free for much longer, so get in there and grab as much as you can quickly!