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Affiliate Summit is almost here again and many affiliates and merchants are getting prepared. From clothes to business cards to travel plans, a lot goes into preparing for the conference. I’ve been attending Affiliate Summits regularly since 2007 and am finally starting to get the hang of it without too much stress. Here is a basic time frame of what you should be doing if you are serious about making the most out of the Summit:
Anytime: Start following the #ase10 hash tag on Twitter. In addition to seeing who else is attending, you will get good tips about transportation, sessions, parties, and more. Also join the Affiliate Summit Social Network to begin your networking.
One month out: Finalize your travel plans. You’ve missed the Early Bird rate to stay at the conference hotel, but you may still be able to get rooms at the Hilton at regular prices. You should also be nailing down your flights so that you are sure to get in and out at the dates and times that are most convenient for you.
Three weeks out: Order business cards, a Poken, or both. Decide how much information you want to share with everyone, including cell phone, email, and address. There are pros and cons to all of the above! I tend to only share my Twitter, email, and blogs with everyone and give out my phone number more sparingly.
Two weeks out: Read through the agenda on the website and determine which sessions you would like to attend. Read the various posts on blogs (you’ll likely see them on Twitter) that give more information about the sessions and the speakers. You’ll even find podcasts that may give you information that you won’t find anywhere else or give you a sneak peek into hearing more from the speakers. Determine your sessions first so that you know when you will have free time. (I’ll post my thoughts on sessions next week). Then start contacting your merchants and setting up individual meetings with any of them that you will not see at the Meet Market or in the Exhibit Hall. You should also start seeing a lot of information about parties at about this time. Many of them will overlap, so you will have some tough decisions to make! Order electronic items that you need like a backup battery for your laptop or cell phone.
One week out: Start gathering up your clothes, shoes, and jewelry. Shop for things like mints, gum, and eye drops as well. Read my previous post “Real Scoop on Preparing for Affiliate Summit” to see what I think about packing.
Final days: Make a list of all of the merchants and networks that you want to be sure to meet up with, including ones that you already have relationships with and ones that you want to meet. Set your business on auto-pilot or delegate as much as possible because you will want to spend every minute possible taking advantage of the conference and not doing your normal work.
I love Affiliate Summit and always get so much out of it. I hope that you will, too! Are you planning on attending? I’d love to meet you. Do you have other tips for those preparing to attend?
Jeannine Crooks says
Couldn’t agree more about the sleep deprivation. It took me a few years to finally learn to arrive on Friday – unfortunately this time that didn’t work out, so if I look groggy while roaming the halls of Summit, you have my permission to tickle me to wake me up! See you all there!
Looking forward to seeing you, Jeannine!
Greg Hoffman says
HAHA. You said Poken!
.-= Greg Hoffman´s last blog .. =-.
Now I just need to find mine! I wouldn’t want to miss the opportunity to get poked by a total stranger.
Deborah Carney aka Loxly says
Great post Trisha! Looking forward to seeing you and Cindy, have new stuff to show you 🙂
.-= Deborah Carney aka Loxly´s last blog ..New Street Address in Florida for Affiliate Summit =-.
We always love new merchants!!
Geno Prussakov says
Also during the final days, immediately before the travel to the Summit, make sure you get plenty of rest/sleep. To use Affiliate Summits to the max, you want to be networking and hanging out with people some 20 out of 24 hours every day. So, ensuring your body and mind are ready to handle this, you want to come fully rested, and ready to rock-n-roll
.-= Geno Prussakov´s last blog ..Trademarks in Affiliate Domains- a Cause for Concern =-.
That’s an excellent tip! I used to fly out really early in the morning to hit the ground running on the Saturday before Affiliate Summit. Now I fly on Friday or wait until Saturday afternoon because I don’t want to start my first day of the trip by getting up at 4 in the morning. When I do, I end up awake almost 24 hours on the first day! It isn’t worth it. I’d rather get a good night of sleep the night before I head there so that I start off on the right foot.
David Cutter says
Soooo….waking up at 3am to catch the first flight (2hr drive to airport) to NY on Sunday morning is a bad idea?? Crap.
Sometimes you gotta do what you gotta do. 🙂 I had to fly out to Affiliate Summit one time right after putting my daughter on the bus to kindergarten. I was a wreck but the adrenaline kicked in once I got there!
Jeannine Crooks says
If we’re lucky, Sunday night we’ll be done shortly after midnight, and Monday breakfast comes awfully early!