I’ve spent the last month helping kids practice junior high speech team, and one of my jobs each week is to find quotes for them. I came across one this week that made me think about our industry.
“If you are not a part of the solution, you are a part of the problem.” –Eldridge Cleaver***
Like any industry, ours has a lot of problems but not anything that can’t be helped. We face governmental issues like the FTC and their disclosure guidelines or states passing nexus laws. We deal universally with challenges like ad blocking and the reputation of affiliate marketing. The one string that connects the problems is that none of them can be dealt with successfully by individuals. They all take group effort.
I’m not saying that every one of us needs to become a lobbyist and spend our time fighting in Washington for the betterment of the industry. What I am saying is that if you are not doing at least SOMETHING to make the industry better and you are making your living in this industry, you are doing so on the backs of all of the other people who ARE working to keep us all in business.
If you think you don’t have a lot of time to help, here are some ways that you can be a part of the solution with your pocketbook or just a few minutes a week: [Read more…]