Just when it seemed like things were getting quiet with the FTC regarding disclosure and I was thinking that the new administration didn't care so much about it, a new settlement was announced today regarding commercial endorsements. (If you want to … [Continue reading]
Affiliates: Be Prepared to Lose Commissions
Last week I wrote an article for the PMA entitled Affiliate Marketing and ITP 2.0. It was a basic overview of ITP 2.0 and the impact it can have in general on affiliate marketing. I want to take that a step further and show affiliates just what is at … [Continue reading]
Pets Warehouse: Negative Feedback is Damaging to Affiliates
Affiliates beware! Did you know that merchants can leave negative feedback about you in ShareASale and every other merchant can see it? Here's a story of how I was wrongly accused of trademark bidding violations this week and am unable to get the … [Continue reading]
It’s Time for Affiliate Marketers to Embrace a New Conference
Updated! Use my code TRICIA2019 to take $10 off of any pass! Most people wouldn't believe it, but I am TERRIBLE at stepping outside my comfort zones. I like having plans and routines and predictability. I like safety nets and knowing what I am … [Continue reading]
How You Can Support a Small Business This Season
Many of my friends are small business owners in one way or another. Whether they are online marketers who make their money from their websites, brick and mortar owners with a storefront, or home businesses that sell popular beauty and home products, … [Continue reading]
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